Halo 3: ODST
Three’s a Charm
Halo 3 ODST Video Game Bio
If you want to know what a runaway success is, just have a look at the revenue records of the Halo 3 ODST video game. The sales were something that even the makers of the game could not imagine. The best part is that the sales are continuing. Along with Halo ODST there came into being specialized hardware and accessories that went as a complement of the games. You could now maneuver through difficult terrain and change gears of your armored vehicle with the simulated life like gears and steering console. The craze went on to unattainable heights and very soon, Halo 3 ODST became a hit in most other countries where it was officially sold. In those countries that could not sell the product, there were alternatives available. Pirated copies of the game were soon awash in the markets and they were good enough for a grand audience of the youth in those countries.
Halo ODST is not like any other video game. The paraphernalia of the game requires a good investment including digital display units, 3D effects, superb audio and easily controllable gaming consoles. The birth of a new generation of gaming took place. The games were based on hard stories being written that were converted into gaming language at the research labs of Microsoft and Bungee.
The awesome games could fetch a decent pile at the beginning of the marketing techniques and rapidly went on to larger revenues and profits as more and more people became aware of the game and were stupefied by the immense action packed sequences that the game contained. Initially Microsoft did not pay much attention to marketing the game for reasons best known to them but they soon understood that a basic marketing strategy needs to be in place to protect the interests of the product. There were various road shows conducted throughout the US that brought in hordes of people to the free gaming experience compelling them to go for the complete game at the earliest opportunity.
Long queues in front of computer shops, gaming stores and electronic shops began to display the huge potentials of the game. Most shops ran out of stocks and replenishments were painfully slow. The sale of these ODST games brought about a sweeping change in the gaming culture and overnight-programmed computer games were nudged out of the market. The most important benefit of these games was the advent of digital technology and audio aids in playing these games. The finding out of the enemies and shooting them down was a big challenge to the gaming partners since human beings who controlled the ODST were also supposed to either die or be maimed for life. Moving about in the sea of death and destruction and yet picking up the medical packs safely was a big thing for the player because he had to do so in the middle of a fight. Putting all these together and making a game out of it is by no means an easy task and Bungie Studios and Microsoft have been able to deliver in time.
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